Wendy Ng's Blog

Creativity and lateral thinking

Week 6 Class Reflection on Prototyping- 30 Oct

Corrine recommend some videos to watch in the class and using what we learn from the videos, we should be able think about how can they apply to our own business.

The first video we learned about is to share the ideas. Sharing is always a good thing. I have learned the benefits from sharing years ago since I was doing Graphic Design for my undergraduate. and its all about sharing ideas, talking to others and get feedback and inspiration. I think my team -creativcontrol will need more of that. Oleg and I has send out some questionnaires and got some feedback but I think more importantly is to really start a conversation and talk to more people.

The second video is about the student project from Standford. The video demonstrates the whole design thinking process, how they discuss an idea, then prototypes and more prototypes. And most importantly they managed to ask other students from the school to test it out for them and follow up by some useful reflections. So for our team, it is very important in the later stage we should all go to an airport with our prototypes and able to take pictures and survey the audiences.

There are more videos shown in the class but I think the most important thing that we ought to learn is there are many different ways to do Prototyping. By trying all of them, we will soon realise our problems behind and fail early! Role play, very quick dirty prototyping are all useful in a way. The reason is that some people think these are all wasting time but ‘Failing early’ is the fastest route to going to success!

Filed under: Class Reflection, Design thinking

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